18 May of the current year, the capital hotel Wyndham Tashkent will host a practical business conference on export. The theme of the upcoming business conference "Export of goods and services – time to act!" is especially actual in the conditions of development of the export potential of the Republic. During the event, experienced international speakers - Dmitry Dichkovsky, Igor Kachalov and Maximilian Foedinger will share the secrets of building a successful export strategies on practical examples from their own experience.
The theme of our first speaker, is particularly relevant for our region, given the vast number of textile enterprises in Uzbekistan. Dmitry Dichkovsky, who held the post of Director General of the company "Milavitsa" for 11 years, will talk about the difficult but interesting path, which was taken by the company from privatization to a leading global brand. They will discuss the formation of the business model, preserving a strong industrial base and good people in a difficult transition period, the development of the product range and own retail network, development of consciousness of the owner of the team and much more.
Igor Kachalov, a successful consultant on marketing and management, will conduct a master class on "Marketing branding. New technologies that improve export capital.” He will closely examine the following issues:
How to assess the capacity of the export market and the potential of export sales of the brand;
Consumer trends today – how the buyer changes and what it will be tomorrow;
What are the names of the brands required by customers, how the names reduce costs and accelerate sales;
The role and place of brand in building sales: using colors and shapes, the number of design elements that have to be in sign and logo;
Examples of effective and disastrous branding solutions.
The speech of the third speaker Maximilian Foedinger - Austrian economist, trainer and conference speaker is devoted to issues of access to foreign markets. In his presentation, Maximilian will review the markets that are potential environment for the development of business in Uzbekistan. He will also share results of recent research that will help participants to understand what products for what markets are most attractive and will talk about the types of export strategies for different business sectors.
In the framework of the business conference, invited foreign experts will also hold a panel discussion, on the possibilities and options for application of international experience in the realities of our Republic, as well as other issues of the practical plan.
This event is especially important for business owners, exporting their products, managers and professionals involved in this field of activity, and everyone who is interested in the realization of products in foreign markets.
All participants will receive an official certificate of attendance to a business conference.
The organizer of the business conference is Be the Change Group. General information partner of the event - UZREPORT TV channel.
More information on purchasing tickets for the business conference is available on the official website of the event www.change.uz
Contacts for journalists:
Contact person Aziza Arslanbekova, tel.: +(99890) 994-12-11, +(99890) 995-12-11, e-mail: email@example.com
Candidate of economic sciences, holder of MBA degree, Chairman of the Board of Directors of the Business school IPM, co-chairman of the Business Union named after Professor Kunyavski, member of the International academic Council of the University Kozminski (Poland, Warsaw), works in the boards of directors of companies in Belarus and the EU.
Passed internship in a consulting company Sherbrooke Associates (USA), teaching at Harvard Business School (USA), Babson College (USA), Warwick University (UK). He has published more than 20 papers on economics and management. Specialization – management consulting in developing company strategy and organizational climate.
From 2002 to 2013, he held the position of Director General of JV “MILAVITSA”, Minsk, Belarus. Under his management the income of large industrial enterprise has increased manyfold, the retail network has reached 700 stores, "Milavitsa" has become a well-known global brand and its products in Belarus and abroad are called "affordable luxury".
Since 1992, he is the founder and head of the Agency "Yasniye resheniya" (Clear solutions) (formerly "Kachalov and Colleagues"). During its activity, the agency has implemented over 300 projects for over 150 clients, including: Coca-Cola, Suninterbrew, Dirol-Cadbury, Guiness UDV (Smirnoff, Walker, Baileys, Metaxa, Cinzano), Pepsi Co., Citibank, Schwarzkopf&Henkel, Adidas, R. J. R. Tobacco, Knorr, Kraft Jacobs Suchard, Mr Doors and other Russian and foreign companies.
Since 1997, Igor Kachalov has actively been sharing with the managers of Russia and the CIS his findings within the author's lectures and workshops. Already more than 7,000 owners and managers evaluated his proposed solutions and professionalism at 9.5 points out of a possible 10. Among his listeners, the employees of such companies as Coca-Cola, Adidas, Pernod Ricard, Baltika, GlaxoWellcome, DHL, Stollwerck, Wimm-bill-Dann, Mars, Video International, Efes Pilsener, Citilink, GSM-Povolzh'e and others.
I. Kachalov also teaches courses in leading business schools of Europe and Russia and is a Professor at the Institute of business and business administration under the Russian presidential academy of national economy and Public administration under the President of the Russian Federation. He has been recognized as one of the best speakers and moderators at conferences and assemblies. The author of two best-selling books and over 100 publications in journals "Itogi", "Vedomosti", "Kompaniya", "Sekret Firmi", Marketing PRO and etc.
He graduated from the University of Linz in Austria in the specialty "economist", University of lnnsbruck., American University in the state of Iowa and the University of Schumpeter. Holds degrees of master of arts, master of business administration and master of public administration.
He has over 28 years of experience in the field of business development, export promotion and project management. Worked with over 100 companies in structuring projects, developing business plans and marketing strategies, and ad products. Worked with more than 113 companies in structuring projects, developing business plans and marketing strategies and programs, as well as promotional materials. They include well-known brands: BOSCH, Bank of Austria and Knauf.
In addition, Maximilian has 21 years of experience in providing training and consultancy services to various organizations. In particular, he conducts trainings on leadership, time management, project management. He is also a conference speaker on topics related to export promotion and project management.
About "Be The Change Group"
The company was founded in 2015. Specializes in the organization of specialized seminars, lectures and workshops from leading consultants in their field, the creation of different programmes for self and business promotion. Company Director – Lev M. Gavrish - a graduate of the Professional Management Programme (PMP) of the Uzbek-Japanese Centre, which is a postgraduate training in the field of business management in various fields. Has extensive experience in implementation of international projects aimed at improving the level of education and development of international ties.
Today, the company successfully conducted a series of business seminars of well-known in their field lecturers, such as Igor Mann, Dmitry Turusin, Oksana Kuznetsova, Denis Kaplunov and Brian Tracy, Natalia Vlasova, John King.
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